Gregg Rapp

Menu Engineer, 
Palm Springs California

Gregg Rapp is a globally recognized expert on menu engineering who works with industry leading academics, experts, and food and beverage professionals around the world on menu development and strategy. Learn more at www.MenuEngineers.com.

Want Customers to Read and Follow Your Menu? You Have to Follow Their Eyes

2020-09-14

You Should be Identifying the Stars, Horses, Dogs and Puzzles on Your Menu

2020-08-13

How to Keep Your Menus Safe Without Breaking the Bank

2020-07-14

To Make Money, You Need to Know Both the Cost and the Price of Menu Items

2020-05-01

How a Backstory Binder Helps Sell the Story Behind Your Menu

2020-04-10

What Is Menu Engineering and Why Does It Matter Now More Than Ever?

2020-04-10

Reimagining Your Menu in the Time of COVID-19

2020-04-08

Recent Blogs