Selling Eco-Friendlier Wines Requires Delicate Marketing
January 2, 2023
“You can’t do slow food and not do slow wine,” says Brooke Fader, recalling the advice of her mentor Linda Milagros Violago. Violago, who runs the renowned wine program at Seattle’s Canlis, proffered her blunt opinion to Fader before she opened Wild Mountain Food & Drink in Sooke on Vancouver Island, Canada. For Fader, Wild Mountain’s sommelier, and her husband, Chef Oliver Kienast...