What it Takes to Pull Off A Pop-Up Bar

It’s not unusual to see lines 500-people deep outside Derek Brown’s two-year-old PUB. They aren’t there for a glimpse of red carpet arrivals or VIPs, but to immerse themselves in the sensory overload of the President of D.C.-based Drink Company’s latest pop-up bar theme (each lasting two to nine weeks). From Stranger Things demogorgons to cherry blossom canopies...