Ginger Johnson Explains How to Better Feature Beer on Menus

Liz Grossman

Beer wasn’t big on Ginger Johnson’s radar until she went on a date at a brewpub years ago. The date didn’t go anywhere, and she couldn’t help but notice the stereotypes about women and beer, and decided to study them. It was similar to what she had encountered working at a hardware store, where customers would ask for “one of the guys” and “women-friendly” toolkits with pink hammers were sent to the store...