Your Customers Want to Know if You are Practicing Sustainability

After seeing grisly pictures of fish sucking up plastic trash in the ocean and backhoes moving mountains of food waste, customers are more aware than ever before that something has to change. Sustainability has become the buzz word for that movement, just like organic was ten years ago. 

But what exactly qualifies as sustainable practices? In the 1980s, a United Nations commission concluded that human activities were exhausting natural resources. This commission launched an...